Marketing Executive Level 4

Take your strategic marketing knowledge and skills to the next level with this Marketing Executive apprenticeship.

What is a Marketing Executive?

A Marketing Executive will help shape, support and deliver marketing plans, working in conjunction with the Marketing Manager who will define the overall marketing strategy. A highly audience focused role which requires creativity, communication and project management skills – these individuals are responsible for planning and executing tactical and targeted marketing activity.

Marketing is vitally important to all businesses providing the insight to develop and deliver new products and services to meet ever-changing customer needs. It is the process of researching, developing, promoting and distributing, products or services through effective channels to engage with a range of target audiences.

Level 4

Advanced

Programme Duration

16-18 Months

Start your career today

If you’re ready to go further, be an apprentice and be the future with Creative Alliance.

Why do this marketing apprenticeship?

Do you want to take your marketing skills to the next level and progress as a marketing professional. Taking responsibility for marketing budgets, planning and implementation of complex marketing campaigns. A Marketing Executive apprenticeship offers fantastic opportunities to develop your career and gain valuable industry experience with excellent earning potential.

Typical job roles include:

• Marketing Executive
• Marketing Officer
• Digital Marketing Co-ordinator
• Marketing and Communications Officer
• Marketing Specialist
• Communications Executive
• Communications Specialist

End point Assessment

For the Marketing Executive Apprenticeship, there is an end point assessment. This is done in the final part of the apprenticeship and is how the apprentice is judged on their learning. There are three sessions but this is completed over a month.
The Marketing Executive End Point Assessment (EPA) involves the following:
• Portfolio
• Submission of the three projects
• Multiple Choice Test
• Project Showcase

Find out more!

Check out our apprenticeship brochure to get a full breakdown of course structure, what you learn, how we operate and etc.

Training

Apprentices learn the skills they need on the job with the guidance of a development coach who is an expert from industry. You’ll finish your apprenticeship with a recognised qualification, valuable industry experience, money, and substantial opportunities for promotion.

Your training will include:

· Marketing Concepts & Theories
· Business understanding and Commercial Awareness
· Market Research
· Products and Channels
· Marketing Campaigns
· Service Delivery, Systems and Processes
· Budget Management
· Marketing Evaluation

How you learn

Apprentices learn the skills they need on the job with the guidance of a development coach who is an expert from the industry. You’ll finish your apprenticeship with a recognised qualification, valuable industry experience, money, and substantial opportunities for promotion.

  • Centre based/ Online learning
  • Work based training
  • One to one
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Other creative, digital and marketing apprenticeships

Start your career today

If you’re ready to go further, be an apprentice and be the future with Creative Alliance.