Apprentice Digital Marketer

Company:

Address:

Better-IT , 3-3a Barrow Road, Sileby ,Leicester ,LE12 7LW

Hours per week: 40

Salary: £ 317 perweek

Working week: Contracted hours to be discussed, between 30-40 hours per week. Times between Mon-Fri 9am-5pm, salary will be pro-rated depending on contracted hours. We don't want applicants to be excluded based on required hours.

Description:

As an Apprentice Marketer you will play a crucial role in our marketing efforts, supporting our online presence, content creation, and engagement strategies. This role will provide you with valuable hands-on experience in digital marketing while working closely with our marketing coordinator.

1. Social Media Management:

Create, schedule, and manage social media posts across various platforms.
(e.g., Facebook, Twitter, LinkedIn) based on relevant industry topics, company news, and promotional campaigns.
Monitor social media channels for engagement, respond to comments, and engage with the audience to build brand awareness.

2. Content Creation:

Research and write engaging and informative blog posts, articles, and other content related to our products and services.
Ensure all content aligns with our brand voice and values.

3. Design and Distribution: ·

Design a monthly guide for distribution to our LinkedIn followers, showcasing industry insights and valuable content. ·
Create a monthly newsletter showcasing company updates and relevant engaging content. ·
Utilise Canva or other design tools to create visually appealing graphics and materials.

4. Research: ·

Stay up-to-date with industry trends and competitors to identify content opportunities and marketing strategies.
Conduct market research to help refine our target audience and messaging.

5. Administrative Tasks: ·

Utilise Office 365 tools for various administrative tasks, including document creation, data analysis, and email communication.

Benefits: ·

Mentorship from experienced marketing professionals. ·
Access to training and resources to enhance marketing skills. ·
A dynamic and collaborative work environment. ·
Hybrid working

Skills Required:

– Strong writing skills with impeccable grammar and spelling.

– Excellent communication and interpersonal skills.

– Basic knowledge of digital marketing concepts.

– Proficiency in Canva or similar design tools.

– Familiarity with Office 365 applications.

– Self-motivated, detail-oriented, and able to work independently.

– Enthusiastic about learning and contributing to the marketing team.

Personal Qualities:

Enthusiastic and committed
Keen to learn and develop skills, and willingness to embrace change
Ability to think independently and work within a team
Punctual and Reliable

Requirements:

GCSE Qualifications –
English Grade C/5 or above required
Math Grade C/5 or above required

Skills required:

IT skills, Attention to detail, Organisation skills, Presentation skills, Creative,

Training to be provided:

Level 3 Digital Marketer Apprenticeship

Apprentices learn the skills they need on the job with the guidance of a development coach who is an expert from industry. You will finish your apprenticeship with a recognised qualification, valuable industry experience, money, and substantial opportunities for promotion.

Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training. Your training will include:

Using Social Media in a business environment
Developing social media campaigns
Social media advertising
Risk, Reputation & Crisis Response
Project Management
Search Engine Optimisation
Email marketing
Content management systems
Writing for SEO
Metrics, Analytics, Reports & Optimisation
Principles of coding level 3: Vendor Qualification
CIW Social media strategist: Vendor Qualification
CIW Internet Business Associate: Vendor Qualification

For a full overview of the digital marketer standard please see: https://www.instituteforapprenticeships.org/apprenticeship-standards/digital-marketer-v1-1

Personal Qualities:

Not Applicable

Things to consider:

Although this is a hybrid role, it will be a requirement to be in the Leicester office each Thursday and other days when required.

Future prospects:

At Better-IT, we're a customer service company first, dedicated to nurturing robust, trustworthy relationships by delivering premium IT solutions tailored to propel your business forward.

Better-IT is an equal opportunity employer. We welcome and encourage candidates of all backgrounds to apply. If you are passionate about marketing, eager to learn, and ready to make a significant impact in a fast-paced environment, we encourage you to apply.

This is an apprenticeship role on an initial 15-month contract. However, there is scope for this to be extended and for full-time employment based on performance and successful completion of your apprenticeship.

Apply